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Head of Growth Marketing

Balbix

Balbix

Marketing & Communications, Sales & Business Development
San Jose, CA, USA
Posted on Saturday, November 18, 2023
WHO WE ARE
Balbix is the world's leading platform for cybersecurity posture automation company. The Balbix Security Cloud uses AI and automation to reinvent how the World's leading organizations reduce their cyber risk. With Balbix, security teams can accurately inventory their cloud and on-prem assests, conduct vulnerability management and quantify their cyber risk in monetary terms.
Balbix counts many global 1000 companies among its rapidly growing customer base. We are backed by John Chambers (the former CEO and Chairman of Cisco), top Silicon Valley VCs and global investors. We have been called magical, and have received raving reviews as well as customer testimonials, numerous industry awards, and recognition by Gartner as a Cool Vendor, and by Frost & Sullivan.
What you will do:
As the Head of Growth Marketing at Balbix, you will have a critical and highly visible role in key aspects of our products and GTM strategy. In this role, you will report to the VP of Marketing
Your responsibilities will include:
-Develop a demand generation strategy to grow our pipeline
-Build campaigns that resonate with our target persona
-Execute and measure ABM campaigns for our target accounts
-Measure demand gen activities and campaigns to determine their effectiveness
-Collaborate with Product Marketing to turn messaging into narratives
-Lead the definition, development, and execution of omnichannel campaigns that convey a cohesive narrative through both online and offline channels
Requirements
-8+ years of experience in growth marketing
-Very strong communication skills
-Exceptional project management skills
-Experience executing ABM campaigns
-Familiarity with various intent-based ABM tools and their pros and cons
-Expertise in various digital channels (LinkedIn, Google, YouTube and more)
-Experience using Hubspot reporting and analytics
-Must be able to work in person at our San Jose office
-Strong player-coach mindset Bachelor's degree in marketing, business, or related field.
–The base pay for this role is between $175,000 - $225,000 per year. Starting base pay will depend on experience and skills, education, business experience, and work location.
Life @ Balbix
At Balbix, we have built a culture that aligns to our values of ownership, customer focus, curiosity, tenacity, innovation, judgement, teamwork, communication, honesty and impact. In joining our team you’ll work with very motivated and knowledgeable people, build pioneering products and utilize cutting-edge technology. Our Balbix team members see rapid career growth opportunities stemming from our culture of alignment, bottom up innovation, our clarity of goals and unrelenting mission. Last but not least, developing the world's most advanced platform to address what the most important (and hardest) technology problem facing mankind today is exceptionally rewarding!
Benefits & Perks
Balbix offers comprehensive medical, dental, vision, life insurance and long-term disability coverage for you and your family. Our Flex Time Off policy encourages you to take time off when you need it because we know and value how hard you work. When it comes to our offices it’s location, location, location we’re right next door to Santana Row so you can enjoy your time in (and out) of the office!
Please reach out if you want a seat on our rocket-ship and are passionate about changing the cybersecurity equation.
At Balbix we’re proud to be an equal opportunity workplace dedicated to equality, fairness and human kindness.