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Senior Field Marketing Manager

Balbix

Balbix

Marketing & Communications
San Jose, CA, USA
Posted on Saturday, March 16, 2024
Are you ready to spearhead unforgettable experiences that captivate, engage, and inspire? We're on the lookout for a dynamic and passionate Senior Field Marketing Manager to join our team and lead the charge in shaping memorable events, webinars, executive engagements, roadshows, and ABM customer engagements. If you're brimming with creativity, thrive on creating impactful moments, and are ready to make your mark in the heart of San Jose, CA then this is the role for you!

What you will do:

  • Craft Unforgettable Experiences: Bring your innovative flair to the table and conceptualize, plan, and execute events and engagements that leave a lasting impression on our audience.
  • Drive Webinars and Executive Engagements: Take the lead in orchestrating compelling webinars and executive engagements that showcase our brand and expertise, fostering meaningful connections with our audience.
  • Hit the Road with Roadshows: Plan and execute engaging roadshows that bring our brand directly to our target audience, driving excitement and engagement wherever we go.
  • Elevate ABM Customer Engagements: Develop and implement personalized ABM strategies such as direct mail, hosted events that resonate with our key customers, delivering tailored experiences that deepen relationships and drive results.
  • Collaborate Cross-Functionally: Partner closely with internal teams, including marketing, sales, and product, to ensure seamless alignment and execution of experiential marketing initiatives.
  • Measure and Optimize: Continuously evaluate the success of our events and engagements, leveraging data and insights to optimize strategies and enhance future experiences.

Requirements:

  • Passion for Experiential Marketing: You're not just passionate about experiential marketing – you're obsessed. From crafting unforgettable events and engaging webinars to amplifying customer advocacy on platforms like G2, Capterra, and through direct mail, you're committed to making a lasting impact.
  • Proven Experience: With over 5 years in SaaS marketing, your track record speaks volumes. You've driven successful experiential marketing initiatives across industries, leveraging your strategic mindset to translate business goals into innovative strategies.
  • Exceptional Communication Skills: Your ability to articulate ideas clearly and concisely sets you apart. Whether it's selecting compelling messaging for executive engagements or engaging with customers through direct mail campaigns, your communication skills are top-notch.
  • Creative Genius: Creativity is your forte. You thrive on pushing the boundaries and delivering fresh, innovative ideas that captivate audiences. From brainstorming captivating event concepts to developing interactive webinar experiences, your creative flair shines through in everything you do.
  • Strategic Thinker: You possess a strategic mindset, with the ability to translate business objectives into innovative experiential marketing strategies that drive results.

If you're ready to embark on an exhilarating journey of creativity, collaboration, and impact, then we want to hear from you! Join us in shaping the future of experiential marketing and making moments that matter. Apply now and let's create something extraordinary together! 🚀